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Tigerfish Blog

May 1, 2017

6 steps to prepare a company video

In the last decade social media has contributed massively to PR and how businesses communicate with their publics; and with the recent news that YouTube has […]
May 1, 2017

Why we turned down a client last week

We often get invited to pitch for business. Whether it’s via word of mouth, or through a Google search, we get on a pitch list and […]
May 1, 2017

The four things I hate about Twitter

My ‘social-media-network-of-choice’ is Twitter. I love its immediacy, its brevity and transparency. It’s a fantastic source of news, a direct route to customer service departments of […]
May 1, 2017

Social media for busy people

Social media has become such an integral part of our life, it’s easy to forget it’s been around a relatively short time.  Facebook started in February 2004. […]
May 1, 2017

Manufacturers – is your PR strategy losing you money?

According to The Manufacturer, manufacturing makes up 11% UK GVA,  54% of UK exports and directly employs 2.6 million people.  The UK is the 11th largest […]
May 1, 2017

Are you prepared for disaster

Sadly, there are always business disasters. But often it’s not the disaster that lingers in the memory… it’s how a company deals with it. PR doesn’t have […]
May 1, 2017

Dear media sales…

Can I just say at the outset, that I like media sales people. Often they have great market intelligence and we want the same thing ultimately […]
May 1, 2017

Dear media sales rep….

A few days ago, this email dropped into my inbox: Good Afternoon , I hope you are well? I would like to take this opportunity to […]
May 1, 2017

PR and the Labour leadership campaign

Isn’t it interesting to hear about the leadership campaign for the Labour party? The four contenders are Liz Kendall, Andy Burnham, Yvette Cooper and Jeremy Corbyn. Now, […]
May 1, 2017

PR blurb and writing it

Have you ever been faced with a blank sheet of paper and not know what to write on it? Knowing you need to download the great […]
February 8, 2018

Importance of keeping it real

Tonight I went to hear Jo McEwan, Head of Brand at innocent drinks, speak at a Lancashire Forum/ Boost Lancashire event in Blackburn. innocent drinks are […]
December 11, 2017

Take the challenge: Are you in stealth mode?

Each year we see great companies that simply don’t tell either their customers let alone their potential customers about the wonderful things that they do. Some […]
October 19, 2017

How to choose a PR agency

Picture the scene. You’re a marketing manager of a company and you decide you need to bring in external support to help you manage your brand awareness. […]
June 23, 2017

What does winning an award really mean?

Oh my goodness… we only went and won.  Best PR and Marketing Agency 2017 in the Downtown Business Awards 2017.  Delighted is an understatement! The awards […]