Tigerfish Blog

February 21, 2018

Opinion – the comms aspects of the DHL/ KFC debacle

On 19th February news hit the headlines that KFC had had to close 100’s of its stores temporarily because of a chicken delivery failure. This followed the […]
February 15, 2018

Tag manager? Google analytics? We’ve got it covered.

I chair the Lancashire subgroup of the Chartered Institute of Public Relations (CIPR), and we put on some great events… the next being just a week […]
February 8, 2018

Who we work with…

The short answer to the question ‘who do we work with?’ is, ‘not everyone’. Since starting in Tigerfish PR in 2001, we’ve worked with a whole […]
February 8, 2018

Importance of keeping it real

Tonight I went to hear Jo McEwan, Head of Brand at innocent drinks, speak at a Lancashire Forum/ Boost Lancashire event in Blackburn. innocent drinks are […]
December 13, 2017

Getting return on your exhibition investment

Exhibitions are a great way to connect with existing customers, gain new business and learn about new trends, yet many companies miss real opportunities by not […]
December 11, 2017

Take the challenge: Are you in stealth mode?

Each year we see great companies that simply don’t tell either their customers let alone their potential customers about the great things that they do. Some […]
December 6, 2017
exhibition hall

Trade exhibition preparation – are you doing it well?

Most PR is planned and sustained, but exhibition PR comes as little burst of activity. Done well, and you have a cracking event. Done poorly, and […]
November 17, 2017
Amanda holding a newspaper called 'in the media'

How to write a press release

A press release is the way we get our news to the media. The best ones communicate exactly what the news angle is, in a way […]
October 19, 2017

How to choose a PR agency

Picture the scene. You’re a marketing manager of a company and you decide you need to bring in external support to help you manage your brand awareness. […]
August 1, 2017

Talk your customer’s language – writing for your audience

We’re all told we need to talk our customer’s language, but when you’re really close to a topic, it’s quite difficult isn’t it? We forget about […]
February 15, 2018

Tag manager? Google analytics? We’ve got it covered.

I chair the Lancashire subgroup of the Chartered Institute of Public Relations (CIPR), and we put on some great events… the next being just a week […]
May 10, 2017

Tigerfish PR shortlisted for Downtown in Business awards

Tigerfish PR is shortlisted for Best PR and Marketing Agency of the Year award in Downtown in Business awards 2017. Awards are great PR Business awards are […]