Tigerfish Lite – Bite-size PR

New and small businesses often find budgeting for PR hard – but let’s face it, without customers, no business is going to succeed. PR offers a really cost effective way to spread the word and manage your reputation… but taking on a PR agency is sometimes a step too far for smaller budgets. But it doesn’t have to be….

It is all about getting awareness, which will generate more customers. Successful businesses need to be known for being great at what they do. And we’re on a mission to stop companies saying they’re ‘Lancashire’s best kept secret’.

So at Tigerfish PR, we have distilled some of our best PR tips, contacts and knowledge into a new not-to-be-missed product just for startups.  Tigerfish Lite is THE way for you to get the benefits from great PR but at a cost your business can afford.

Let’s get this PR working for you….

#1   Tigerfish Lite – starter pack just £150 + VAT

A one to one 60 minute training session by Skype, giving you a short, sharp, no-nonsense guide to kick start your own PR. We’ll tailor it to your own business, and at the end of it, you’ll have all you need to really get the word spreading about your business. You’ll learn:

  • How PR fits into your marketing plan
  • What makes news and how to find great news stories in your own business including 3 tailor made suggestions
  • 6 BIG secrets to writing press releases that really work
  • 6 media contacts for YOUR business
  • What makes your emails get opened

BONUS: 10 day access to email/ telephone follow up

BONUS: e book on ‘how to do PR’

#2   Tigerfish Lite – Half day ‘up and running’ pack just £300 + VAT

A half-day training session at your premises, for up to three people, giving you and your team real confidence and skills to really take your PR … and digital marketing, to the next level. Don’t feel you have to outsource your social media  – this half day pack will save you £100’s, and really empower you to spread the word about your own business. We have trained over 300 companies on how to do their own PR, and we can share these insiders tips and tricks with you too.

What does it consist of?

In addition to learning all the elements of the ‘starter pack’, this includes a review of your social media, and takes a practical look at how you can make it work harder for your business.

You’ll learn:

  • The 10 reasons to use Twitter
  • How to get value from LinkedIn
  • How to make the most of Facebook
  • Three key mistakes people make with social media
  • What to say
  • How to gain followers, connections and friends
  • How to use principles of ‘traditional PR’ in social media
  • Creating content for websites, blogs etc

BONUS: A tailor made boilerplate (which is an overview of your company to send out as standard with each press release)

BONUS: 30 days telephone/email follow-up.

Additional services:

Bespoke social media set up   £150 + VAT

This option includes Twitter background, account setup, bio creation, Facebook header, LinkedIn profile setup and top tips to social media success.

Press release creation and distribution £300 + VAT

So – you’ve done our PR training, and you understand what’s involved – but you just want to let someone else take the stress out of creating a press release, let us know and we’ll sort it out.  We’ve got some great contacts and skills on what makes a great story, so you can just get on running your business, and you can be confident that someone else is taking care of PR.

These options work best in conduction with PR training -whether the Tigerfish half day or starter session.

Call Amanda at Tigerfish PR today

On 01254 851 680