Tigerfish Blog

May 1, 2017

The secret about PR and manufacturers

In my experience, almost all manufacturers are very modest about what they do. They see it as everyday stuff, nothing which would interest anyone else, and […]
May 1, 2017

Networking – just another 60 seconds?

There are well over 1000 networking groups in the UK, which meet every week. You could dine out, breakfast, lunch and dinner for £5-£10 a session, […]
May 1, 2017

Loyalty vouchers – are they a good idea?

We’ve all come across customer loyalty schemes in shops. You get a stamp or some record per visit or transaction, which entitles you to money off/ […]
May 1, 2017

Poor customer service results in bad PR

Have a you ever had a poor experience in a store? Do you tell anyone? Well yes of course you do. We are twice as likely to relate […]
May 1, 2017

Learning to share

In 2014, there are four main types of PR – paid-for (like sponsored columns, networking),  earned (i.e. traditional media relations), owned (information on websites and social media […]
May 1, 2017

5 top tips for students looking for work experience

This weeks blog is written by Molly Pritchard, Business and Management student at University of Central Lancashire. With a keen interest in PR and Marketing and […]
May 1, 2017

10 things your competitors will be delighted you do…

In my experience, when companies are doing one (or more) of the following list, it will bring joy to the hearts of their competitors. I guarantee it.  Are you guilty of […]
May 1, 2017

Max your reputation on minimum budget

Think for a moment about the brands you buy. Of course, you have an opinion of them: you know something about what they do, you presumably […]
May 1, 2017

Small business owners.. start thinking big!

Do you own a small business? Are you rushed off your feet doing everything, from ordering stationery to new business quotes? From your accounts to promoting […]
May 1, 2017

Women in Logistics Winners revealed

The worthy winners of four awards have been unveiled at the Women in Logistics annual conference and awards. Companies and individuals were honoured at a glittering […]
November 17, 2017
Amanda holding a newspaper called 'in the media'

How to write a press release

A press release is the way we get our news to the media. The best ones communicate exactly what the news angle is, in a way […]
October 19, 2017

How to choose a PR agency

Picture the scene. You’re a marketing manager of a company and you decide you need to bring in external support to help you manage your brand awareness. […]
August 1, 2017

Talk your customer’s language – writing for your audience

We’re all told we need to talk our customer’s language, but when you’re really close to a topic, it’s quite difficult isn’t it? We forget about […]
June 23, 2017

What does winning an award really mean?

Oh my goodness… we only went and won.  Best PR and Marketing Agency 2017 in the Downtown Business Awards 2017.  Delighted is an understatement! The awards […]