PR Campaigns

How can your customers know what difference you can make… unless you tell them?

Everyone says that it’s far easier to keep a customer than to get a new one. But are you keeping in touch with your current and past customers? Do they know what a good job you do? Have they heard about your new products and services; what you do for other customers; do they know about your corporate culture?

Don’t leave it to chance or a passing comment.

PR that works for you
Our approach to PR is totally flexible and built around you. We’ll create a year-long or multi-year campaign for you. But if your needs are smaller or you’re dipping your toe into PR for the first time, try 4, the bitesize, quarterly approach to PR that keeps costs low as it raises your business profile.

Whichever package you choose, we can help you regularly communicate with your customers through:

Communications audits

PR that works for you Our approach to PR is totally flexible and built around you. We’ll create a year-long or multi-year campaign for you. But if your needs are smaller or you’re dipping your toe into PR for the first time, try 4, the bitesize, quarterly approach to PR that keeps costs low as it raises your business profile. Whichever package you choose, we can help you regularly communicate with your customers through:

Content creation

Press releases, articles, blog posts, opinion pieces and white papers – they’re all powerful ways to build your reputation, authority and brand awareness. We’ll help craft the right message for the right audience.

Direct mail

Bitesize messages, simply but powerfully delivered. That’s the sort of web copy we write. Because if your customers or investors look at your website and feel it’s too complicated, confused or out of date, they might think that’s what you are too.

Newsletters

A regular newsletter reminds customers of your capabilities, tells them what’s new and feeds them content they will find interesting and useful. From setup to writing to layout, we’ll do it all for you.

Direct mail

Direct mail generates more impact and more responses than digital. So if you want a campaign that truly delivers, create something tangible. We’ll make it easy.

E-marketing

Email gives you reach, helping you target a mass market. It’s also the format best suited to news, updates, reminders and product news. We’ll make sure the right message reaches the right customers in the right way.

Research

How can you stay ahead of the competition unless you know what the competition’s up to? We research your local competitors and/or wider industry to identify the news, changes and trends you need to know.

Open days

You could tell your customers about your capabilities, your experience and your team – or you could show them. Open days can be a powerful, personal way of connecting with customers – and we’ll make organising and advertising it easy.

Exhibitions

There’s serious investment involved in exhibiting your brand at an expo. We’ll help you manage the complete exhibition experience, from preparation to stand design to marketing – so your investment delivers a better return.

Award entries

Whether you come away holding the trophy or securing a place on the shortlist, award wins and nominations speak volumes about your capability. When you don’t have the time or in-house experience to know what makes judges sit up and listen, we do.

And talk to us about:

Press briefings, campaign plans, sales letters and more…
  • Howard Sloane

    Amanda really cares about the quality of the end-product she produces and that level of personal service is vital in all businesses.

    Howard Sloane
    Peel Ports
  • Gail Everton

    Because of her experience in the logistics industry and extensive media contacts, Amanda was able to raise our profile considerably and it made a real difference to the business.

  • Rachael Kennedy

    Since we started working with Tigerfish, we have definitely received a lot more exposure in the press and the company’s profile has been raised considerably.

  • Paris Christopolos

    Tigerfish have really become part of our team. We use them as a sounding board, and are confident that they will create content, manage media relations and written customer engagement. They are doing a wonderful job in helping to improve our company image and brand awareness, driving traffic to our website and generating an increase volume of sales leads - frankly, they will just will make things happen, which leaves us to concentrate on providing the best service for our customers.

 

The Tigerfish approach


Careful planning, and targeted execution are crucial to a successful campaign. Every project we work on benefits from our experience, contacts, and willingness to push boundaries.

PR services

Here are some of the primary services we offer at Tigerfish PR.