Tag manager? Google analytics? We’ve got it covered.

I chair the Lancashire subgroup of the Chartered Institute of Public Relations (CIPR), and we put on some great events… the next being just a week away on 21st February in Preston.

It’s on Google Tag Manager, and Google Analytics, both of which are free resources, and an absolute must for PR and marketing professionals. Our website’s are our shop windows, and so if you’re not tracking where visitors come from, how long are they staying, landing and exit pages and conversions… well, you’re falling behind what your competitors are almost certainly doing.

If you would like to come along, the link to the EventBrite page is https://www.eventbrite.co.uk/e/unleash-your-data-tickets-42230269874

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